Vraag het aan de SEO Guru

^{Why would someone buy from me instead of someone else?}

If you can not answer that question, you don't need an SEO. You need to find your unique value proposition and then develop a strategy around what it is that makes me want to quit going where I used to go to buy what you offer and start buying it from you.

Are you cheaper?

Do you have some kind of software that makes my experience more fun, more convenient, more faster?

Are you the only person in the world that offers this product or service ?

Are you just a much better looking guy than your competitors?

Do you do something that appeals to a specific market? Maybe you have pink ribbons on your site because you support breast cancer research?

Do you have a contest?

Do you sell naked?

There is always the chance that what you THINK is the thing that makes you special turns out to be not so special to the rest of the world but making the mistake of being wrong about your unique value proposition is a whole lot better than making the mistake of thinking just build it and they will come.

If you can answer that one simple question, NOW an SEO can make you more money faster and with less expense. Answer it not and in about 4 to 6 months you'll likely be another one posting on forums how you got ripped off by an SEO when in fact it was you who ripped yourself off by not answering the single most important question to ask yourself BEFORE hiring an SEO.


Peace Y'all
G


No! You can't have a puppy. You won't even keep your room clean so I KNOW you can't take care of a dog.



PS:
Read Seth Godin's  The Purple Cow
http://www.amazon.com/Purple-Cow-Transform-Business-Remarkable/dp/159184021X